News and Media
Farm Fayre in the news
The awards, the coverage, and where to follow us. Every item below links to its source.
Awards and recognition
- FactoryXChange Innovation Award, AI Innovation, for computer-vision cattle weight verification
FactoryXChange (European Digital Innovation Hub, supported by Enterprise Ireland and the EU) · 2026
- Kilkenny Business Awards, Sustainability Initiative category, shortlisted finalist
Kilkenny Chamber · 2024
- FBD Better Farming Awards, Best Agritech Software category, nominee
FBD / Better Farming Awards · 2024
- All-Ireland Sustainability Awards, Agri-Food Initiative of the Year, nominee
All-Ireland Sustainability Awards · 2024
- Enterprise Ireland Innovation Arena exhibitor, National Ploughing Championships
Enterprise Ireland / National Ploughing Association · 2023
- AgTechUCD Agccelerator Programme, completed, 2022 cohort
AgTechUCD Innovation Centre, University College Dublin · 2022
Press coverage
- How AI is rewriting the rules of agri-trading for Irish farmers: The case study of Farm Fayre
FactoryXChange · 29 June 2026
Case study on Farm Fayre's AI cattle weight verification project with ICHEC, using computer vision to estimate cattle weight from field video, including comment from founder Kevin O'Connor.
- Dairy-to-beef 'Calf Market Hub' launched by Kilkenny agri-tech company
Irish Examiner · 12 March 2024
National coverage of Farm Fayre's dairy-to-beef Calf Market Hub, addressing the absence of a stable marketplace for the roughly 1.5 million dairy calves born on Irish farms each year.
- Farm Fayre recognised for excellence
Irish Farmers Monthly · 2024
Reports Farm Fayre's nominations across three 2024 award programmes and quotes Kevin O'Connor on farmer-led design and reduced HGV kilometres.
- Farm Fayre Launches Calf Market Hub
NovaUCD, University College Dublin · 2024
NovaUCD announcement detailing the Calf Market Hub for the dairy-to-beef trade.
- Agtech company launches 'field-to-field' livestock sales platform
Agriland · September 2023
Launch coverage in Ireland's largest farming news outlet, describing Farm Fayre's field-to-field model for trading cattle directly between farms.
- Farm Fayre: New platform to sell and buy livestock in Ireland
That's Farming · 2023
Launch coverage with detail on secure payments and the Trusted Haulier Network, quoting Kevin O'Connor on trading from the field in minutes.
- Farm Fayre unveils innovative field-to-field livestock sales platform
Engineers Ireland, Engineers Journal · 2023
Coverage of the platform launch and its appearance at the 2023 National Ploughing Championships.
- Farm Fayre launches livestock sales platform
TechCentral.ie · 2023
Reports the platform launch and Farm Fayre's completion of the AgTechUCD Agccelerator programme.
- Start-ups selected for AgTechUCD Agccelerator Programme
Irish Examiner · 2022
Names Farm Fayre, based in Co. Kilkenny, and founder Kevin O'Connor among the second AgTechUCD accelerator cohort.
- Twelve start-ups selected for AgTechUCD's second Agccelerator Programme
University College Dublin · 20 October 2022
UCD news release listing the 2022 cohort including Farm Fayre.
- Twelve AgTech and Agri-food Start-Ups Selected for AgTechUCD's Second Accelerator Programme
FDBusiness.com · 2022
Lists Farm Fayre and Kevin O'Connor among the twelve start-ups selected for the 2022 AgTechUCD Agccelerator.
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